A ‘Thank You’ to the 23 Foundation

A ‘Thank You’ to the 23 Foundation

We recently received an email from Lee Chapman in Gloucester who is a huge Liverpool fan.

Lee emailed to thank us for the incredible signed shirts he recently bought from the 23 Foundation, saying;

“Hi Mike and all the 23 Foundation team,

I wanted to say a huge thank you to you all for the incredible signed shirts I purchased today. To be able to buy a dedicated signed Carra shirt at such a great price was fantastic, but to add a signed 1965 FA Cup winners shirt to my collection too was the icing on the cake.

What does add to this for me is the knowledge that the money I spent is being used for charitable purposes too, making everybody a winner.

Thank you for your excellent service and for the incredible signed shirts.

You’ve got a fan in me and I will be back to the website soon”

Here is a photo of Lee (with the hat on) ‘on tour’ in Brisbane, Australia …. Thanks for your support Lee   #YNWA

A message from FSG to the fans …

A message from FSG to the fans …

Principal Owner John W Henry, Chairman Tom Werner and President Mike Gordon have tonight issued the following message to Liverpool supporters…

Dear Liverpool supporters,

It has been a tumultuous week. On behalf of everyone at Fenway Sports Group and Liverpool Football Club, we would like to apologise for the distress caused by our ticket pricing plan for the 2016-17 season.

The three of us have been particularly troubled by the perception that we don’t care about our supporters, that we are greedy, and that we are attempting to extract personal profits at the club’s expense. Quite the opposite is true.

From our first days as owners we have understood that serving as custodians of this incredible institution is a distinct privilege and as such, we have been driven solely by the desire to return LFC to the pinnacle of football. In the world of modern football, growing the club in a sustainable way is essential to realising this objective.

To that end, we have never taken a single penny out of the football club. Instead we have injected vast sums of our own money to improve the playing squad and modernise LFC’s infrastructure – exemplified by the £120million advance from FSG to build the new Main Stand. This massive undertaking was made in order to provide more supporters access to Anfield and also to produce additional revenue to help us compete financially with clubs that have greater resources. When it opens in August this year, the stand will accomplish those goals, thereby fulfilling a promise we made upon acquiring LFC in 2010.

We were strongly engaged in the process to develop the ticketing plan for 2016-17. We met directly with representatives of LFC’s Supporters’ Committee and along with LFC management, wholeheartedly agreed with major concerns raised, notably: access for local and young supporters; engagement and access to Anfield for local children; access to Premier League matches for those in Liverpool most challenged by affordability.

We believe the plan successfully addressed these concerns and are disappointed that these elements have been either lost or, worse, characterised as cynical attempts to mask profiteering in the plan as a whole. Rather, we prefer to look at them as the parts of the ticketing plan we got right.

On the other hand, part of the ticketing plan we got wrong.

In addition to the other elements of the plan we proposed price increases on a number of tickets. These pricing actions generated growth in general admission ticketing revenue on a like-for-like basis exclusive of revenue from newly-added GA seats.

We believed by delivering a vastly improved seat offering in what will be the newest stand in English football, concentrating the price increases on those tickets typically purchased by fans least sensitive to affordability, and for LFC to begin repaying the £120million advance from FSG for the new Main Stand that these increases were supportable even in the context of growth in revenues from the new Premier League TV deal.

However, the widespread opposition to this element of the plan has made it clear that we were mistaken.

A great many of you have objected strongly to the £77 price level of our most expensive GA seats and expressed a clear expectation that the club should forego any increased revenue from raising prices on GA tickets in the current environment.

Message received.

After an intense period of consultation with LFC management we have decided to make major revisions to our ticketing structure for 2016-17:

Removal of game categorisation – regardless of the opposition fans will pay the same price for matchday tickets.
The pricing of tickets will be readjusted to result in zero revenue growth from GA ticketing on a like-for-like basis.
Though individual ticket prices may move marginally from this season, we are freezing our 2016-17 GA ticket revenue at the 2015-16 level exclusive of newly-added seats in the new Main Stand.
The price of our highest general admission ticket will be frozen at the 2015-16 level – £59.
The price of our highest season ticket will be frozen at the 2015-16 level – £869. The lowest price reducing a further £25 from the 2015-16 level to £685, as well as all other tiers being frozen or reduced.
£9 GA seats will be offered for each and every Premier League match, an allocation of more than 10,000 tickets across the season.
We would hasten to add that the other initiatives announced last week in the 2016-17 plan will remain:

17-21 young adult concession – 20,000 tickets across the Premier League season available at a 50 per cent reduction for young people.
1,000 tickets to Premier League matches across the season will be given away free of charge to Liverpool schoolchildren based on merit, as recommended by their teachers.
As a sign of our commitment to this improved ticketing structure, we are further announcing that this plan shall be in effect for both the 2016-17 and 2017-18 seasons. For the next two seasons, LFC will not earn a single additional pound from increasing general admission ticket prices.

We believe we have demonstrated a willingness to listen carefully, reconsider our position, and act decisively. The unique and sacred relationship between Liverpool Football Club and its supporters has always been foremost in our minds. It represents the heartbeat of this extraordinary football club.

More than any other factor by far, that bond is what drives us to work tirelessly on behalf of the club and its future. We have great conviction in our world-class manager and our young, talented squad and know that in time the on-pitch success we all crave will be realised.

We look forward to sharing in that success with you.

John W Henry, Tom Werner, Mike Gordon

Happy Birthday Gayner …

Happy Birthday Gayner …

We have all heard of the saying ‘behind every great man there is a great woman’ …. and at the 23 Foundation nothing could be more true!

Although Mike is the face of the 23 Foundation, working alongside him is his wife Gayner who devotes a huge amount of time and effort into the charity helping make it the success it is today.

At the end of January Gayner celebrated a milestone birthday (No we can’t tell you which one but she still looks incredible) so we just wanted to say on behalf of Jamie and everybody involved with the 23 Foundation “Happy Birthday Gayner, & thank you for all of the amazing work you do for the charity …. you are one in a million!”

Reduction On Print Prices ….

Reduction On Print Prices ….

We will be reducing the prices of some of our prints this week, offering our loyal supporters the opportunity to buy signed prints from the following Liverpool FC players at amazingly low prices.

  • Jordan Henderson
  • Robbie Fowler
  • Steve McMahon
  • John Barnes
  • Bruce Grobbelaar
  • Igor Biscan
  • John Arne Riise

At already excellent prices, the 23 Foundation offers you the security of knowing you are buying 100% genuine signed memorabilia, and you know when you spend that money 100% of the profit is being used to help charity and good causes.

To buy a fantastic print visit the online shop here at www.jamiecarragher23.co.uk where you’ll find them in the ‘prints’ section.

We thank you for your support – its always appreciated – #YNWA

Sending our thanks to the USA

Sending our thanks to the USA

On behalf of everyone at the 23 Foundation, we would like to send Ken Kendra (and all the supporters and members of the official Liverpool FC supporters branch in Raleigh, North Carolina, USA) our most profound gratitude for their continued help and support of our charity.

Following their most recent raffle, Moira Newns, an expatriate from Liverpool won the main prize which was the squad signed Istanbul print. Moira is a long standing Liverpool supporter pictured here with Ken.

Thank you again to all of you in North Carolina, USA.

YNWA LFC RALEIGH

Translate »

Pin It on Pinterest